We support peace and prosperity by building connections, understanding and trust between people in the UK and countries worldwide.
We work directly with individuals to help them gain the skills, confidence and connections to transform their lives and shape a better world in partnership with the UK. We support them to build networks and explore creative ideas, to learn English, to get a high-quality education and to gain internationally recognised qualifications.
Working with people in over 200 countries and territories, we are on the ground in more than 100 countries. In 2021–22 we reached 650 million people.
Pay Band: Grade 4/H
Contract Type: Fixed Term Contract - 2 years
Location: Tokyo, Japan
Closing Date: 31st December 2025
Right to Work: Applications are welcomed from candidates in Tokyo, Japan with a natural right to work. However, please note candidates must have a natural right to work in the country, on a permanent basis, as immigration clearance and/or on-going visa support is not provided by the British Council for this role. Relocation support is also not provided.
Role Purpose:
The British Council seeks an energetic and customer-focused Consultant to drive sales and deliver exceptional service for our English language programmes. You will handle enquiries, guide new and existing students through their learning journey, and ensure a seamless, high-quality customer experience. As our ambassador, you will achieve and exceed sales and performance targets, including consultation attendance, conversion, and re-registration rates, while maintaining excellent customer satisfaction. Join us to help learners achieve their goals and support the British Council’s mission to connect people through the power of English.
Main accountabilities but not limited to the following:
In this role, you will play a key part in driving sales through new registrations and re-registrations while ensuring every customer receives a first-class experience. You will provide both face-to-face and online consultations, identify customer needs, recommend suitable courses, and guide prospects from initial enquiry to final enrolment. You will take ownership of your sales performance, proactively communicate the unique value of our courses, and work to maximize enrolment, conversion, and retention while minimizing refunds.
You will also handle customer service interactions across various channels, ensuring that all enquiries, feedback, and complaints are managed professionally and promptly. Your role will involve supporting events and promotions, maintaining accurate records, and providing follow-up services to ensure student satisfaction and re-engagement. As a point of contact for both new and existing students, you will help manage their study journeys and foster long-term relationships through excellent service and clear communication.
The position requires strong product and offer knowledge, proficiency in systems such as CRM and TCMS, and the ability to support administrative, operational, and project-based tasks within the Teaching Centre. You will collaborate closely with colleagues to ensure the centre’s smooth operation, participating in events such as Open Days and promotional activities. Success in this role demands effective sales techniques, problem-solving ability, attention to detail, data analysis skills, and fluency in both Japanese and English.
If you are passionate about education, skilled in customer engagement, and driven to meet and exceed performance targets, we invite you to join the British Council and contribute to our mission of connecting people and cultures through the power of English.
Qualification, Skills and Experience:
- Minimum University degree
- Excellent written and oral communication skills in Japanese and English
- Experience of working in a customer service/sales environment (and/or in the same industry)
- Working experience in language institution or education organization
Further Information:
Possible Changes to Your Duties
You may be assigned to different duties designated by the British Council to meet operational demands.
Possible Changes to Your Place of Work
You may be transferred to a different workplace designated by the British Council to meet operational demands.
A connected and trusted UK in a more connected and trusted world.
Equality , Diversity, and Inclusion (EDI) Statement
The British Council is committed to policies and practices of equality, diversity and inclusion across everything we do. We support all staff to make sure their behaviour is consistent with this commitment. We want to address under representation and encourage applicants from under-represented groups, in particular, but not exclusively, on grounds of ethnicity and disability. All disabled applicants who meet the essential criteria are guaranteed an interview and we have Disability Confident Employer Status. We welcome discussions about specific requirements or adjustments to enable participation and engagement in our work and activities.
The British Council is committed to safeguarding children, young people and adults who we work with.
We believe that all children and adults everywhere in the world deserve to live in safe environments and have the right to be protected from all forms of abuse, maltreatment and exploitation as set out in article 19, UNCRC (United Nations Convention on the Rights of the Child) 1989.
Appointment to positions where there is direct involvement with vulnerable groups will be dependent on thorough checks being completed; these will include qualification checks, reference checks, identity & criminal record checks in line with legal requirements and with the British Council’s Safeguarding policies for Adults and Children.
If you have any problems with your application please email askhr@britishcouncil.org
Please note: Applications to this role can only be considered when made through the Apply section of our careers website. Our ‘ASK HR’ email is only to be used in case of a technical issue encountered when applying through the careers website. Emails with supporting statements and CV/Resumes sent to this email address will not be reviewed and will be deleted.
